Cross-national focus groups with seniors in Sweden, France and the UK explored how users aged 60 to 91 struggle with mobile phones. Findings validated a hybrid device direction and produced UI and feature concepts.
Moderated usability sessions with seniors evaluated the interface of a compact numpad hybrid phone, covering calling, contacts, app management and camera flows. Findings identified clear UI strengths and priority fixes.
A usability audit of a e-commerce journey combined heuristic evaluation with behavioral analytics, uncovering dozens of issues and producing prioritized short and long-term design solutions.
Built and moderated usability tests with seniors compared a new smart doorbell and companion app against two competitor products, using identical protocols and standardized UX metrics. Results benchmarked usability and identified improvement areas.
